Paid Social Media Campaigns

Be Discovered With Super Engaging Paid Social Media Campaigns on Facebook and Instagram

Why Facebook Ads with Digitalbeard is Your #1 Choice

Ashleigh -Dbsite

Attention to detail

Our paid social media optimisation and management services allow you to get the most out of your campaigns, by taking every detail into consideration. Attention to detail can be the difference between success and failure.

Custom strategy

We offer custom strategies for mid-size businesses in New Zealand that allow you to find online advertising technology to help target your ideal customers. Our campaigns use ads across the whole platform - Facebook Ad, Instagram Ads and Messenger Ads to achieve your business objectives for one service fee.

The Whole Nine Yards

In other words, when you sign up to advertise on Facebook with Digitalbeard, we won't keep coming back to you with extra functionality at extra cost - you get the whole nine yards from the word go so that we can use the full range of Facebook's offering to the benefit of your bottom line!

What do our Facebook Ads management and optimisation services include?

When you choose our online advertising services for your Facebook Ad campaigns, you receive a complete solution to developing, managing and improving your paid social ads strategy.

Our management and optimisation services include:

  • We provide you with a dedicated account representative
  • We build a custom paid social media strategy for your business, industry, and goals
  • We setup your Facebook Ad account and install your tracking pixel
  • We target the whole ad platform: Facebook, Instagram and Messenger
  • Expert advice from qualified social media experts
  • We use artificial intelligence and machine learning tech for data-backed campaign moves
  • We develop competitive strategies based on years of experience
  • We manage budgets and objectives strategiescally to maximise your return on ad spend
  • We optimise current ad copy, design, and targeting to improve performance
  • We monitor and update account settings to ensure superior performance
  • We source insightful competitor knowledge to enhance your campaign
  • We track phone calls and form submissions
  • We provide actionable reporting to inform your team and improve your strategy
  • And more!

Use a professional ad management services for Facebook Ads

If you're looking to achieve superior results

  • Grow brand awareness via Facebook Ads
  • Save time on marketing your business on Facebook
  • Find clarity on advertising on Facebook, scaling campaigns, and measuring results
  • Get expert advice from Facebook advertising experts
  • Resolve plateaus in Facebook ad performance
  • Get competitive cost-per-click (CPC) rates
  • Create hyper-targeted ads to reach your target audience & use remarketing ads to reconnect
  • Direct valuable traffic to your website

If you’re still not sure about whether Facebook ad services are right for your company, reach out to our strategists. Explain your business and goals, as well as your current ad strategy, and they can provide advice on whether you should invest in professional ad management services for Facebook.

Believe it or not, you’re losing money by not leveraging the power of Facebook Ads!

25+ Benefits to Facebook Ads

Wondering why advertising through Facebook would be of such great benefit to your business when there are so many other ways to do it? Let's dive in...

  • 80% of all internet users have a Facebook account (add that to 65% of retirees who you’d think wouldn’t spend much time online).
  • Facebook account owners check their page multiple times per day - so you’re pretty much guaranteed to reach your audience at some point during the day.
  • Facebook has the most targeted features available when you make your ads (age, location, interests, behaviour…)
  • It’s super cheap! You don’t have to spend more than $5 to get your ad popping up on the newsfeed of around 1000 people!
  • The ad approval turnaround time is very quick, which means once you’ve put it out there, the advertising starts almost immediately.
  • It’s a fantastic way to up your brand awareness - when people start seeing your brand more often, they’re more likely to go back to find you later if/when the time is right for them, and recommend you to others.
  • You can increase the traffic to your website with clickable links.
  • Done well, Facebook ads can dramatically increase your revenue, sales and leads. However, hiring an agency like Digitalbeard will ensure your ads don’t fall through the cracks.
  • In order for goals to be achievable they need to be measurable, which is another reason why Facebook advertising is great! You can see just how many conversions and clicks your ad generates, so you don’t get left in the dark guessing if it’s effective or not. Again, you’ll most likely need the assistance of a top agency such as Digitalbeard to help you with managing and tracking the reports.
  • Facebook ads increases customer attribution, which means your ideal audience will interact more with your brand and be more likely to turn into active leads.
  • Lower the cost per customer acquisition!
  • Drive more offline sales - if people go to your website and trust your brand, they may well come into your store/location to work with you.
  • Engage with possible customers through remarketing. This means if you have had website visitors who didn’t stay too long or buy anything, Facebook ads can show up on their newsfeeds and re-engage them.
  • In line with the previous benefit, you can also re-engage customers that have already bought from you! There are features through which you can import your customer emails into your marketing campaign, so they’re more likely to buy from you again.
  • Facebook ads drive engagement, in the form of likes, comments and shares. This is super useful information for advertisers because it shows you who has already shown more interest in your brand than someone else who simply saw it but carried on scrolling.
  • You’re more likely to benefit from word-of-mouth advertising with Facebook ads, because if people like your ad, they’re highly likely to either share it online, or tag someone else they feel will like it.
  • Using the ‘lead ad’ forms on Facebook advertising allows you to capture emails, which means you can build your ever-important email list.
  • If your business has a blog but struggles to get people to read it, Facebook advertising can help with that! Blogs help you build deeper connections with your target audience, so why not give it more exposure?
  • Boost your SEO with Facebook advertising by raking in the likes, comments and shares and thus boosting audience engagement and social signals.
  • It’s a safe and effective way to break into new markets.
  • You can monitor and edit your campaign in real-time, according to how it’s working. This can really make sure your money is well spent!
  • If you’re at all bothered about competing against your biggest competitors, you should be using Facebook ads, because they already are.
  • Get an edge on larger businesses - as long as your Facebook ads are on point, you don’t need to worry about companies that are spending megabucks on other forms of advertising because your ads should work efficiently and quickly.
  • Over 84% of Facebook users do so from a mobile device, and mobile is the future of online. With the current amount of Facebook account holders, there are around 1 billion (you read that right) log in regularly with their mobile phones.
  • Organic Facebook advertising is almost dead, so really, if you want to leverage the potential of Facebook’s platform, you need to invest some dollars into boosting your most attention-grabbing posts and creating fresh ads.
  • Set your own budget and timeframes - who doesn’t want this kind of freedom to choose and alter accordingly? Of course, there are risks of underspending on the right campaigns and overspending on the wrong ones, but that’s where Digitalbeard can come in to make sure you’re doing it right.